Company News


For over six decades, Rousseau has been a trusted name in the landscape maintenance industry, providing top-quality rotary and flail mowers to professionals worldwide. Now, as the company celebrates its 60th anniversary, it proudly announces the launch of its new brJune, 2023and identity, marking a significant milestone in its journey of innovation and evolution.

Established in 1962, Rousseau has solidified its position as a market leader, known for its commitment to excellence and exceptional product design. With the unveiling of its new brand identity, Rousseau showcases its forward-thinking vision while preserving the fundamental values that have made it a respected name in the industry.

At the heart of the brand transformation is the revamped logo, which serves as a symbol of innovation, quality, and reliability. The clean lines and dynamic typography of the new logo reflect Rousseau's dedication to delivering cutting-edge solutions and superior performance. This refreshed visual identity not only represents a new chapter in the company's history but also reinforces its position as a trailblazer in the landscape maintenance sector.

As part of the brand rollout, Rousseau will progressively implement the new identity on its machines and across all communication materials. This cohesive visual presence will create a consistent and recognizable brand experience for customers and stakeholders. Additionally, the company's website will undergo a complete transformation to offer an optimized and intuitive user experience. Visitors will find it easier than ever to explore Rousseau's extensive range of products and services, as well as learn about its corporate social responsibility commitments.

The introduction of Rousseau's new brand identity reflects the company's determination to stay at the forefront of the industry, consistently meeting the evolving needs of its customers and users. By embracing innovation and reinvention, Rousseau ensures that it remains a trusted partner for professionals seeking high-quality, reliable landscape maintenance equipment.

With a rich history spanning six decades, Rousseau continues to build on its legacy of excellence. The new brand identity serves as a testament to the company's unwavering commitment to delivering innovative solutions and exceeding customer expectations. As Rousseau embarks on this exciting new chapter, it is poised to shape the future of the landscape maintenance industry, setting new standards and achieving new milestones along the way.

Visit Rousseau's brand page to learn more